Factors To Consider When Purchasing A Roofing System: Price

You must consider many factors when your roof needs to be replaced or you are constructing a building that requires a new roof. Price. Quality of the product being installed. Prefabrication. Installation disruptions. Ease of maintenance. Performance. Environmental impact. Life-cycle costs, and so on. All of these aspects are crucial to review in order to make the wisest roofing choice and get the best long-term value for your investment.

This is the first in a series of posts that will discuss the issues around purchasing a roofing system.


We all know that consumers want to get their money’s worth when they purchase a product. That’s why most people look for the “big sales” in the weekend edition of their local newspapers. We tend to want products that are inexpensive but still produce the best results. However, that rarely happens.

When it comes to roofing systems, you normally get what you pay for. You must consider the long-term value you will be receiving at the price you will be paying. Remember: high-quality products usually cost more.

Additionally, if you are going to invest in a high-performance roofing system, you will want to have skilled roofers installing your new roof. Regardless of the system installed, the effectiveness of the roofing system is dependent on the contractor’s professional experience, craftsmanship, and reputation. Ask to see references and other roofing jobs the contractor has completed. Check out his crew to see how professional they look and act. Do they have a standard uniform or do they show up in tattered jeans and a grubby t-shirt? Are they courteous and able to answer your questions? Whatever you do, make sure that you are completely comfortable with a contractor’s crew before you allow them to set foot on your property.

Another question that should be asked when looking into the price of a roofing system is – How complete is the system? Are all the accessories included with the roofing system? Some come complete with all accessories included, while others can “nickel and dime” you for components that were not a part of the original plan. Furthermore, some manufacturers require you to keep a regular maintenance program in order to be covered by their warranty; another added expense if you are not prepared to implement such a plan.

Proper investigation into the “hidden” costs of a new roofing system is crucial before you place your order; it can save you a lot of money down the line!

In our second installment of Factors To Consider When Purchasing A Roofing System, we will discuss what “quality” features to look for in a roofing system.

Project of the Month: Bardessono Inn & Spa, Yountville, California

The Duro-Last roofing system has been installed on the Bardessono Inn & Spa in Yountville, California. The spa is scheduled to open in February 2009, and will be submitted to the U.S. Green Building Council for LEED Platinum certification. The spa consists of five separate buildings that are protected by almost 80,000 square feet of Duro-Last’s single-ply PVC roofing system.

The spa’s prefabricated roofing system was manufactured at Duro-Last’s Grants Pass, Oregon, facility and installed by authorized contractor Fidelity Roof Company of Oakland, California. Fidelity is also an approved installer for SunPower, the manufacturer of the PowerGuard solar electrical system that will provide electricity to the spa.

The Duro-Last roofing system is a key component of this sustainable construction project. The white membrane has reflectivity and emittance characteristics that exceed California’s Title 24 building requirements. Because it’s prefabricated, less on-site waste is produced during installation. As a company, Duro-Last recycles manufacturing scrap back into roofing membrane or other construction products. And unlike other roofing materials, the Duro-Last system is also recyclable at the end of its useful life.

The Duro-Last-plus-solar roofing assembly complements the spas many other sustainable building features. Among them: a ground source heat pump will provide both heating and cooling; every room will have occupancy sensors to control electrical usage; the spa makes extensive use of wood salvaged from native California trees; concrete and steel materials include a high percentage of recycled content; low-VOC paints and adhesives are used throughout the complex.

Steve Ruth, Duro-Last Vice President of Sales, said, “This project makes a strong environmental statement, and we’re proud to be an important part of it. The fact that the Duro-Last system has been installed on the Bardessono facility reinforces our leadership in the sustainable roofing arena.”

Cool Roofs are Hot

More commercial developers and owners of commercial buildings are installing “cool” roofs to increase the life of the roof and potentially lower operating costs.

Conventional flat roofs are black, and black materials absorb more heat, leading to warmer building. A cool roof is lighter in color and made of materials that tend to reflect light and heat. The result is a cooler building, which cuts air-conditioning costs in the summer. In fact, on a hot day, a black roof can be 70 degrees hotter than the air temperature, compared with only 20 degrees hotter for a cool roof.

In the past, some in northern climes have resisted cool roofs because they were thought to increase heating costs in the winter. Now a recent study of cool and conventional roofs by the Lawrence Berkeley National Laboratory has found that in virtually the entire country, the summer air-conditioning savings of cool roofs are greater than the increased heating cost in the winter.

There are other benefits of cool roofs that make them attractive, particularly for commercial structures:

  • Cool roofs tend to last longer because they suffer less thermal stress than conventional roofs do.
  • Cool roofs reduce the urban heat island, because the building structure is cooler. The heat island effect in one of the causes of the formation of smog and greenhouse gases.
  • A cool roof helps a building qualify as environmentally friendly by the U.S. Green Building Council, which is of interest to a growing number of tenants.

Cool roofs typically cost the same or only slightly more than conventional roofs to install.

Gray, Thomas O. AIA, DRS Architects. “Cool Roofs are Hot.” Post-Gazette Now

3 Sept. 2008. Business. 3 Sept. 2008 <http://www.post-gazette.com/pg/


Faces of Duro-Last: Becky Gloss

Midwest Regional Sales Coodinator
Becky Gloss - Midwest Regional Sales Coodinator

Becky Gloss joined JRB Personnel, LLC in 2000 working for Plastatech Engineering,LTD. as a Calendar Line Operator. In 2003 she was promoted to Switchboard operator at the Duro-Last corporate headquarters in Saginaw, Michigan. It didn’t take Becky long to continue her move up the ladder of success and become a Customer Serivce Representative in 2004. Through her dedication and hard work, she was then promoted to Southeast Regional Sales Coordinator before taking her current position as Midwest Regional Sales Coordinator.

Becky’s experience in the Duro-Last Sales Department has helped her provide contractors with the roofing knowledge they expect from our company. She is very detail-oriented and takes pride in helping others, whether contractors, sales reps or coworkers.

Becky really enjoys going on the road and building working relationships with the contractors and sales reps in her territory.

“There’s nothing better than walking into a contractors office and feel like you are visiting an old friend”, noted Becky.

So what does Becky like the most about Duro-Last?

“I like working for a company that sets high standards, manufactures exceptional products, and provides superior customer service that are second to none,” she said. “Duro-Last also believes in keeping its staff trained and up-to-date on new products, services, and industry news, which enables them to help contractors and sales reps.”