The conference was attended by over 1200 restaurant facility managers and vendors. The many educational sessions covered a diverse variety of informative topics. The trade show portion of the event provided Duro-Last the opportunity to meet and discuss with facility managers the latest approaches to maintaining and repairing restaurant roofs. This is always a great event to see many of our customers in one location.
Duro-Last has a well-established corporate accounts program that includes several features. Some of which are: a single Duro-Last point of contact, approved roof specifications, budget development, tapered insulation design, pre-construction document review, regional personnel coordination, contractor referrals, and job-site inspections. The program was discussed with every new contact and reviewed with our current customers. Duro-Last also introduced our new Duro-Guard™ insulation product line and re-vamped warranty program – both were introduced to our network of authorized Duro-Last installers at our National Sales Seminar in January.
To spice things up this year, Duro-Last held a drawing for an iPod 4G Touch for one lucky winner that visited the booth to learn more about Duro-Last and the new products we introduced for 2012. Peggy Fromholz, Senior Regional Facility Manager at Red Robin International was that lucky winner.
RFMA was formed in 2004 when a group of facility directors met and determined that an organization just for restaurant facility directors would help to guide their own individual chains in keeping overhead down as new restaurants were added. Today, RFMA has an active Board of Directors, an Executive Director, an Education & Membership Manager, a Member Services Coordinator, and three committees. In the fall of 2010, RFMA launched its own official publication, “The Facilitator.”
John Deal, National Sales Manager for Duro-Last is the Co-chairman of RFMA’s Education Committee. Duro-Last has found RFMA to be a great organization through which to meet and network with facility managers in the restaurant industry.
Thank you to all who attended RFMA this year and stopped by the Duro-Last booth. See you next year in Orlando!