Wishing you a very Merry Christmas

You wouldn’t know it by the signs of the winter we have been experiencing this year in Michigan, but Christmas is just a few days away. Last week we had a sunny day that was just about 50°, not typical for us Michiganders. We are used to clouds, cold, wind, and snow – lots of snow.

We may not be celebrating a “white” Christmas, but we are celebrating a successful year manufacturing “white” roofs at Duro-Last®. As the year ends, we have many things to be grateful for. We are so fortunate to have such great customers, some that have been with us for over 30 years. We are thankful for their loyalty and congratulate them on their success in 2011. We truly treasure the relationships we enjoy with our customers and our employees who manufacture, sell, and support the “World’s Best Roof”®.

We wish you a Merry Christmas and much success in the New Year from the Duro-Last Board of Directors.

Duro-Last Finalizing Plans for the 2012 National Sales Seminar

It’s that time of year again: Duro-Last® is finalizing plans for our 2012 National Sales Seminar, to be held in Clearwater Beach, Florida, Sunday January 29th through Tuesday, January31st.

This year’s Seminar theme is Beyond Boundaries. Going beyond boundaries is what Duro-Last is all about. Since our very beginning, Duro-Last has broken down barriers in the commercial roofing industry, through product innovation and the exceptional relationships we enjoy with our customers.

As in previous years there will be plenty of educational sessions, excursions, and of course the ever popular Roofers’ Challenge, that pits teams of contractors against each other in a contest of installation speed and aesthetics.

Our Seminar agenda always includes nationally-known speakers who deliver motivational presentations that inspire our guests to set and achieve goals, as well as improve their business operations. This year is no exception, and our featured speakers are Robert Stevenson and Larry Winget.

There will also be several interactive breakout sessions during the day, presented by Duro-Last staff.

We will recognize our authorized contractors’ 2011 sales achievements, plus honor our Contractor of the Year at the awards banquet. This evening is a highlight for all of us at Duro-Last, as we share the thrill of success with many long-time friends and new members of the Duro-Last contractor family. It will truly be a night to remember.

We’re excited about kicking off the year with our National Sales Seminar, and getting energized about taking our business beyond boundaries in 2012!

Kids, Energy, Education, and Cool Roofing!

“Energy” and “schoolchildren” are terms that can possibly be used interchangeably, as the latter often seem to be personifications of the former. That was certainly the case on December 1, as I was privileged to witness the groundbreaking festivities for the “Safari” – the initial facility to be built in the Green Schoolhouse series. The ceremony was held at the Roadrunner Elementary school in Phoenix, Arizona.

The kids were clearly enthusiastic about this landmark construction project, and the visit from the “dignitaries” representing the companies that are participating in the project. They sang a song called, “It’s easy to be green,” and provided tours of their current facility. They were also moving around a lot to keep warm in the chilly, 45-degree temperature. I didn’t have a lot of sympathy, as my original flight to Phoenix was cancelled due to a blizzard in mid-Michigan.

In this case, another connection between energy and kids applies. These school buildings are being constructed to achieve LEED platinum status – which means energy savings and a whole lot of other environmental benefits for the students. In the case of the Safari design, the energy savings – at least in part – are being delivered by the highly-reflective Duro-Last® Cool Zone® roofing system.

Duro-Last is proud to be a part of this initiative, as we have long been roofing industry leaders when it comes to sustainability. In this specific case, it gives us the opportunity to keep those students’ energy moving in a safe, sustainable direction!


Groundbreaking for the “Safari” Roadrunner Elementary school in Phoenix, Arizona